Promoting an unconventional school

Fondazione Montessori

Anno
2021
Servizi
  • Advertising
  • Digital Marketing
  • Photo Shooting
  • Social Media
  • Video Production
  • Web Des-Dev
Settore
  • Istruzione
Client

Over the last 70 years, the Montessori School of Bergamo has been promoting Montessori pedagogy, welcoming children from 6 months to 11 years in a path of growth and development, according to the challenges of our times and to the needs of today’s and tomorrow’s families.

Results

The photo shooting was at the basis of strategic media planning implemented through a mix of online and offline tools: billboards, advertisements in local print media and social media. The restyling of the website and the structuring of a social media editorial plan paid attention to user needs, further strengthening the reputation and awareness of the Montessori School of Bergamo.