Progress through education
Bilingual British School
Innovation, progress and education can be used to describe the Bilingual British School, an excellent academic institution located in Bergamo (Italy) that has been teaching in English for 10 years. BBS is a forward-looking reality that defines a concept of education that makes progress a modus operandi and, at the same time, a life goal. Studiomeme supported BBS in a brand audit & market analysis, in order to define a new brand image. Studiomeme has realized a logo restyling with the addition of payoffs and a revision of the institutional bordeaux. The result, defined through the development of a detailed brand manual, was applied to gadgets and educational tools.
BBS vision towards the future is manifested through the opening of a new STEAM high school, where bilingualism and high scientific knowledge are integrated in order to open new horizons. For BBS High School Studiomeme has created a series of ADVs in which iconographic elements create scenarios that embody the idea of progress in different fields: Science, Technology, Engineering, Art and Mathematics. Considering the necessity to structurally redefine and enhance the contents related to the services developed over 10 years of activity, Studiomeme worked on the definition, design, and development of a new website, in which the broad educational offer, mission and vision are illustrated through a clear and complete copywrite. The website structure focuses on the user experience, with the development of interactive tools such as the vocal test for English assessment, the slider that show the educational offer in terms of a journey and the filter that allows to select the information starting from different point of views: the student’s, family’s and teacher’s one.